Promo calendar harmonization desk
Align modern trade, traditional trade, and e-commerce promo weeks without double-stacking fragile SKUs.
Brief
We ingest your draft calendars (spreadsheets welcome), flag collisions, and propose sequencing that respects production windows and distributor capacity. The output is a harmonized view with plain-language notes for each channel owner.
Included focus
- Collision matrix across three channel types
- SKU fragility flags from your supply inputs
- Weekly readout template for leadership
- “What changed” memo after each revision
- Optional data pull from your planning sheet
- Workshop to lock final sequencing
Outcomes we design toward
- Visible overlap risks before print deadlines
- Channel owners share one timeline artifact
- Fewer last-minute POS scrubs
Operator questions
Not directly. We work from exports you provide; integration projects are out of scope.
Experience notes
Harmonization desk caught two double stacks before print—worth the time.